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Michigan Rise expanded its portfolio with investments in three Michigan-based startups advancing innovation in healthcare, marketing, and e-commerce. The companies reflect the diversity of ideas emerging from early-stage founders across the state and Michigan Rise’s commitment to supporting scalable, high-impact ventures.
- AuthSnap (authsnap.ai) – Automates appeals for denied medical insurance claims, helping hospitals recover lost revenue and reduce administrative work.
- Kind Katch (kindkatch.com) – Helps brands send personalized short videos via email or text to engage audiences and tell stories.
- SwishBx (swishbx.com) – Enables automated product sampling by adding free, full-size items to online grocery orders.
“Each of these companies demonstrates the creativity and problem-solving that define Michigan’s startup ecosystem,” said Jeff Wesley, Executive Director of Michigan Rise. “Through our strong partnership with the MEDC, we’re able to invest early and provide founders with the capital, connections, and support they need to scale, create jobs, and make a lasting impact here in Michigan.”
With these additions, Michigan Rise now supports 155 active portfolio companies and has achieved six successful exits, reflecting the depth and growth of Michigan’s entrepreneurial ecosystem.
Michigan Rise is a wholly owned venture capital subsidiary of the MSU Research Foundation, operated in partnership with the Michigan Economic Development Corporation (MEDC). Michigan Rise provides early-stage funding to innovative companies that have the potential to transform industries and create jobs in Michigan.
